Blog - Innovation

  • 3/15/17 7:00 am PDT
    TrafficJet
    Sebastián Laflor, Sales Executive
    Argentina’s national road authority, Dirección Nacional de Vialidad, struggled for years to prevent traffic sign theft - it’s a serious issue that jeopardizes the safety of all motorists, and placed a serious strain on their annual maintenance budget. Even with the help of local law enforcement, when stolen signs were recovered, proof of ownership could not be easily obtained, so the recovered property ended up in scrapyards across the country for recycling.more...
  • 2/28/17 6:00 am PST
    Molly Waters
    Molly Waters, Senior Technical Specialist
    I've been seeing a lot of discussions online about whether or not certain color change films are directional. I wanted to address this question with regard to the Avery Dennison line of products. Some of this is information that can be used as a general guide for all brands of wrap films, however it is best to consult the product manufacturer if you have questions about a specific product.more...
  • 2/27/17 6:00 am PST
    2017 ATSSA Convention
    Scott Chapman, Global Marketing Communications Manager
    This year’s highway safety industry gathering in Phoenix, Arizona, provided proof that digitally printed traffic signs are becoming mainstream and account for a growing portion of production. Highlighting this year’s ATSSA (American Traffic Safety Services Association) convention was the digital print workshop sponsored by the organization’s Sign Committee, chaired by yours truly.more...
  • 2/14/17 6:00 am PST
    Introducing the Avery Dennison Porsche 911 GT3 Cup Car
    Danny Cruz
    A race car can go through many lifetimes. As long as the car is racing, it’s alive. Many classic race cars are still alive and racing today. Other newer race cars get new life breathed into them with mechanical improvements, engine rebuilds and new bodies season after season.more...
  • 1/26/17 6:00 am PST
    Alex Kidd
    Alex Kidd, Creative Design Manager
    Growth continues in the wine and spirits segment! Every day, new wine and spirits brands are entering the marketplace, resulting in more: (1) choices for libation enthusiasts, (2) competition amongst brands to stand out on crowded shelves and (3) need for dynamic label designs.more...
  • 1/23/17 6:00 am PST
    Visibility for Renault Emergency Vehicles
    Linda Andersen, Marketing Coordinator
    One problem that brightly decorated emergency fire fleet vehicles do not have is standing out in a crowd.  But what happens when that crowd is not the ordinary mix of private cars and commercial vehicles, but rather a gathering of other emergency vehicles at one of France’s largest Firefighters exhibitions?more...
  • 1/17/17 6:00 am PST
    Clearview Cleveland
    Scott N. Chapman, Global Marketing Communications Manager
    Clearview is proving to be a hard font to kill. In June of last year, I described the ruckus created by the Federal Highway Administration’s (FHWA) decision to rescind the 2004 approval allowing the use of a new highway font, Clearview™, for lettering on certain types of highway signs in the United States. The rescission was not received happily by the 30 or so state highway transportation departments and numerous local transportation agencies that converted signs to this style of letteringmore...
  • 12/15/16 6:00 am PST
    Denim History
    Nageen Riffat, Global Technology Solutions Consultant
    It dates back to the 18th century when the people of Nimes, France attempted to replicate a sturdy Italian fabric called "serge de Nimes,” now known as “denim."more...
  • 12/12/16 6:00 am PST
    Wrap Like a King Challenge 2016
    Amanda Zhou, Channel Marketing & Communications Manager
    On November 2, 2016, Avery Dennison Graphics Solutions announced that Toxic Rat by Nick Caminiti, car wrap installer at Exotic Graphix, was named the King of the Wrap World in the “Wrap Like a King” Challenge at the 2016 SEMA Show. Nick competed against 223 other installers from 21 countries.more...
  • 12/5/16 6:00 am PST
    Hassan Rmaile
    Hassan Rmaile, Vice President of Global Research and Development
    The United States Environmental Protection Agency (EPA) has called upon label manufacturers to reduce waste by weight, volume and toxicity. Thinner film and paper products require fewer raw materials and lower energy consumption. Streamlining manufacturing processes also promotes energy efficiency while decreasing waste. more...